So you may already know that I am an Animoto junkie since I wrote all about it a few weeks back. I confess: I love Animoto.

It’s easy. It’s a complete no-brainer. You upload some photos. Insert some text. Pick the music. And let Animoto put it all together. Piece o’ cake!

But what if you’re just not sure what to say? Or what tact to take with your video?

How do you find the inspiration?

My advice: check out the music. Go to the Animoto music choices and listen. You only get about 30 seconds of music to hear each selection. But it’s enough to hear the emotions behind it.

Is it jumpy and fast? Is it slow and sad? Music evokes emotions in most of us (well, those of us normal humans, anyway) and the music can completely change the tone of a piece.

I am going to post two short videos. Same pictures. Same text. Two very different pieces of music.

(I was actually going to pick a classical piece to REALLY show a difference and then I stumbled across this piece called Funkasaurus…which I had to pick in tribute to the munchkin who loves dinosaurs).

Did you notice the differences? (Hopefully you did!)

Anyway, the point is that music can really inspire you to feel different things. So BEFORE you write the text for your promo video and BEFORE you decide on the pictures that will be floating around, listen to a bunch of music clips and see what hits you. You may go in a completely different direction than what you originally planned. You may decide to make multiple videos to promote your ebook – a different “feel” and a slightly different message to different target markets.

Let the music guide you and see what you come up with!